April 07, 2006

BMW-Sauber does something great.

Even if BMW-Sauber retires from every race for the rest of the season, they have come up with something that is such a great idea that they get bonus points, and it's amazing that it's never been done before.

A mini-F1 Theme Park.

No, really.

It's to be called "Pit Lane Park," and according to THIS article at GrandPrix.com, it's going to replicate a pitbox and garage in as close detail as possible, up to and including the occasional car swooping in, being serviced, and swooping back out.

Now, that's great and all, but here's where it gets REALLY cool: it'll be hands-on. That's right, they'll actually have cars there that you can get into, touch, even have a "visible" F1 car so you can see what's underneath all that bodywork. You can even get a photo of you in BMW pit coveralls! Of course, BMW's driver's'll show up every now and again.

It's going to debut at the Nurburgring, and then they'll pack it up and take it to four other tracks: Shanghai, Barcelona, Silverstone, Monza and Montreal. Flotsky, Simon? If you go to Silverstone, you'll have to give us an on-the-spot review of this!

F1 needs to do more of this type of thing. They have a fan base, but they need to cater to us, make them seem like they're fan-friendly... PARTICULARLY here in the US. Not that they'd ever do it, but could you imagine how big a hit it'd be if Ferrari did something like this? It'd be gigantic!

Gold star to BMW-Sauber!

Posted by: Wonderduck at 11:10 AM | No Comments | Add Comment
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